Sunday, May 24, 2020
The Take Over Of The Children - 1650 Words
The Take-Over of the Children Are you a literary festival virgin? Are you clueless about what to wear and expect? Have no fear, I am here to help. I too was a lit-fest-virgin until recently when I unexpectedly embarked upon something that has made me look at literature differently. Iââ¬â¢m a student at Newman University in Birmingham and honestly, when I heard the words ââ¬Ëliterary festivalââ¬â¢ my heart sank to somewhere not appropriate to mention (it begins with ââ¬Ëbââ¬â¢ and ends in ââ¬Ëumââ¬â¢). I panicked before the events, on my first event, I didnââ¬â¢t know what to wear. Did I go classy and middle-class or put on my best Miss Moneypenny glasses and borrow my Nanââ¬â¢s cardigan? Really, I was so flustered trying to get into Birmingham city centre (which took an hour) that when I arrived my jacket was screwed up in my bag and my hair was mostly in my mouth. So instead I just went with big fluffy comfort clothes and my paper and pen. Turns out, that you can wear what you like. So that is exactly what I did for the rest of my time. ââ¬Å"The Cardigan Brigadeâ⬠When I think of literary festivals and the kinds of people they attract my mind automatically thinks of ââ¬Ëthe cardigan brigadeââ¬â¢, middle-class men and women fawning over books while sipping wine and talking about the deep workings of the books sub-plot and other bullshit. When I got there, my ideas of festival-goers were completely blown out of the water. Since it was my first time at a festival, I went all in and bought a festival pass so that I couldShow MoreRelatedPets : The Children Of Today1483 Words à |à 6 PagesPets: the Children of Today The decline of birth-rates in first-world countries is very important to the growth of the industrialized world and should be prevented through more knowledgeable choices in regards having pets or children. 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Social historian Aries clai med that, in the past, children were ââ¬Ëââ¬â¢little adultsââ¬â¢Ã¢â¬â¢ who had the same rights, duties and skills as adults. As evidence of his views he uses paintings from the period, which show children and adults dressed equally and working and playing together. However, this evidence lacks of validity and is inaccurate as the paintings can depict the artistââ¬â¢s views. Read MoreEssay on The Importance of Diet and Nutrition944 Words à |à 4 Pagesmost difficult jobs in the world, and often times parents struggle just to get their children to eat. Most parents assume that as long as their children eat something, it is fine to let them eat what they want. The wrong approach to food can give children mixed messages about proper nutrition and lead to serious problems later. Parents are solely responsible for childrens poor eating habits. 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Wednesday, May 13, 2020
Airlines Customer - Free Essay Example
Sample details Pages: 5 Words: 1587 Downloads: 9 Date added: 2017/06/26 Category Business Essay Type Descriptive essay Did you like this example? AAA Auto Club South Problem Statement Classic Airlines needs to focus on the opportunities available to them in order to increase profits and sales through a new and improved customer rewards program. By performing an environmental analysis, using the SWOTT, SLEPT or PESTLE model (Freiwald, 2007, p. 1-2) the company will be able to identify internal and external forces that can have an affect on the organization and airline industry as a whole. Donââ¬â¢t waste time! Our writers will create an original "Airlines Customer" essay for you Create order Using these models will also allow the company to conduct effective surveys to enable them to become the voice of the customer (Freiwald, 2007, p. 1) turning its attention to their needs and by revising its current CRM system to fit a marketing strategy appropriate for accomplishing the companys goals and objectives. The company must deliver services desired by the customers or they will continue to lose profits and market share in the airline industry. Classic Airlines must also recognize the needs of all employees, both union and non-union, and perhaps implement an incentive program which could help boost moral and motivation. Company Overview Part of the American Automobile Association, AAA Auto Club Souths (ACS) has an image that is recognized internationally. ACSs purpose is to provide unsurpassed service to every customer; treating the members the way you want to be treated by providing courteous and friendly service (AAA Auto Club South, 2006). They are dedicated to attracting and retaining quality employees; therefore, they use various motivational strategies and reward systems to keep the employees enthusiastic about work. Although, the companys compensation package is very competitive, they offer various incentives and reward programs. The purpose of the additional incentives and rewards is to help the company achieve its goals by attracting, motivating, and retaining highly qualified support staff and salespeople. Keys Findings-Employee Incentives Beneficial incentives offered at ACS include paid holidays, vacation and personal time, health, dental and life insurance for the employees and their families and flexible work schedules in some departments. In addition, the company started experimenting with educational assistance by providing employees $500 per year as an opportunity to improve their work skills and upgrade their knowledge in an effort to develop their career within the organization. Due to the increasing interest and efforts of the employees the education assistance was raised to $1000 per year (AAA Auto Club South, 2006). One of the monetary reward programs offered at AAA is the quarterly incentive bonus, which is based on departmental goals and not the individual. This reward system was implemented to promote teamwork. Another reward which is awarded annually is the Extraordinary Performers Bonus (AAA Auto Club South, 2006). This program focuses on goals set by the employee and his or her ideas which can be implemented to improve departmental practices and processes, possibly reducing costs. It urges employees to think outside the box and look beyond their assigned job duties. The amount awarded to the employees nominated for this award is based on the companys success in meeting the organizational goals for the year. ACS also offers non-monetary incentives to motivate employees and help them build feelings of confidence and satisfaction. With non-monetary incentives employers can reward employees for a job well done through opportunities and recognition instead of cash (Ballentine, Kepner, McKenzie, Wysocki, 2003). According to Ryan (n.d.), consistent employee recognition is a key factor in retaining top performing workers while allowing management to achieve department and organizational goals. To recognize successful employees, ACS strives to emphasize on the success instead of dwelling on the things that went wrong. Managers deliver recognition and reward openly and publicly and they are tailored to be unique for the people receiving them. Some of the non-monetary rewards ACS offers are t-shirts, mugs, and certificates. Many people feel these awards have memory value because of the continued meaning they have long after a cash award would be spent. They also have trophy value because it can be shown off to others. Although, non-monetary rewards are less costly than cash awards, they still provide the same level of motivation for performance improvements. Key Findings- Customer Benefits ACS offers over 20 different services and benefits to its customers which include membership, travel, insurance, automotive, and financial services (AAA Auto Club South, 2008a). With the AAA membership, customers can save on many expenses such as dining, restaurants, attractions, car rentals, shopping venues, and hotels. ACS members can also save money when purchasing a new or used car through the Car Buying program which includes various dealerships that offer low, no haggle pricing (AAA Auto Club South, 2008b). Members can also receive discounts on auto repairs by visiting any AAA Approved Auto Repair facility. Through a partnership with Bank of America, the company offers the AAA Cash Rewards MasterCard, AAA Platinum Plus Visa, and the AAA Rewards American Express (AAA Auto Club South, 2008b). Its Platinum Plus Visa gives customers the opportunity to receive up to a 5% gas rebate when paying at the pump. The AAA WorldPoints Visa allows customers to earn a point for every doll ar spent on retail purchases and double points on gas purchases redeem them for any reward, from travel to cash to merchandise. This card also has no blackout dates for travel points redeemed (AAA Auto Club South, 2008b). Employee Success As a result of the various motivational strategies practiced by AAA, the company experienced a reduction in employee dissatisfaction, complaints and turnover, a decrease in customer complaints and dissatisfaction, and an increase in company growth and profits. Due to the increased employee motivation the overall work environment was friendly, supportive, and cooperative, with staff working efficiently and effectively. As a rule, motivational levels in employees tend to fluctuate and individuals are challenged to perform their work at an optimal level at all times. Therefore, the motivation programs helped to not only boost employee morale but also encouraged intrinsic motivation which resulted in optimal output. Customer Success ACSs dedication and unsurpassed service to its members has resulted in a membership base of over four million members. The company is continuously looking for ways to make improvements to better serve its members, giving them the freedom and safety to travel. By providing members with a peace of mind, total satisfaction, and exceptional value, ACS has devised a club wide goal to achieve 7 million members by 2017 (K. Brockway, personal communication, June 20, 2008). ACS will attain this goal through its relentless commitment to customer satisfaction and the passion to make the AAA membership indispensable (AAA Auto Club South, 2008c). What can Classic Airlines Learn Classic Airlines can use some of the same strategies applied by ACS. Just as ACS offers various benefits that appeal to its millions of members, Classic can look at adding benefits to its Classic Rewards Program, such as discounts to restaurants and shopping venues. The company can perform surveys to pinpoint the services customers would like to see offered by the airline that are more geared towards their specific needs or age groups. This would be a great opportunity for them to show their dedication to customer satisfaction and increase the customer base. The airline could also look at collaborating with a major financial institution, as ACS did with Bank of America, to offer extra reward points or flier miles to customers every time they use that particular credit card when purchasing tickets. Other airline carriers have already been successful with this type of partnership. For example, Chase offers the Southwest Airline Rapid Rewards Visa Signature Card and the British Air ways (BA) Visa Signature Card (Chase, 2008). With the Southwest card, members can earn double reward dollars on flights or vacation packages through the airline carrier (Chase, 2008). With the British Airway card, members earn 20,000 bonus BA points after the first purchase, along with other savings such as the opportunity to receive free companion tickets from the airline (Chase, 2008). This would be a good incentive for Classic to offer its members in hopes of gaining their loyalty and increasing membership and profits. With the employees, classic should implement a reward program, monetary or non-monetary, that promotes teamwork and boosts moral. This program can focus on the individual goals of the employee set by the employee and his or her ideas which can be implemented to improve departmental practices and processes, possibly reducing costs. The company can also involve the employees in the beginning phases of creating a program to find out what motivates them. This system can encourage them to go above and beyond their assigned job duties. References AAA Auto Club South. (2006). AAA Auto Club South Employee Handbook. Tampa, FL: Human Resources. AAA Auto Club South. (2008a). Why join AAA? Retrieved June 21, 2008, from https://www.aaasouth.com/20reasonswhy.asp AAA Auto Club South. (2008b). Financial: AAA credit cards. Retrieved June 21, 2008, from https://www.aaasouth.com/finance.asp AAA Auto Club South. (2008c, May/June). AAA member newsletter. AAA Going Places. Retrieved June 20, 2008, from https://www.aaasouth.com/current_issue/home.asp Ballentine, A., McKenzie, N., Wysocki, A., Kepner, K. (2003, April). The role of monetary and non-monetary incentives in the workplace as influenced by career stage. Retrieved June 21, 2008, from https://edis.ifas.ufl.edu/BODY_HR016 Chase. (2008). Airline rewards credit cards. Retrieved June 18, 2008, from https://www.chasecreditcards.com Freiwald, T. (2007). Environmental scanning marketing acronyms. Received May 29, 2008, from MBA/570- Sustainable Customer Relationships. Ryan, S. (n.d.). Rewards and recognition. Retrieved June 21, 2008, from https://edweb.sdsu.edu/people//ARossett/pie/Interventions/incentivesrewards_2.htm University of Phoenix (2008). Scenario: Classic Airlines [Computer Software]. Retrieved June 17, 2008, from University of Phoenix, rEsource, Simulation, MBA/570- Sustainable Customer Relationships Web site.
Wednesday, May 6, 2020
Kudler fine foods and the relevant market research Free Essays
Kovacic, et al (2003) wrote a paper about the research they made which details how the group relied on a market research study to see if the product that they would like to sell, kulen in particular, to their target market including European countries like Germany, Austria, Italy and Switzerland. Through the market research they were able to find sufficient reason to launch a market test and eventually a full scale export operation, largely because of the use of market research. Like Kovacic, Kudler Fine Foodââ¬â¢s company is also engaged in the sale of organic food to a particular target market. We will write a custom essay sample on Kudler fine foods and the relevant market research or any similar topic only for you Order Now And while Kovacic has not started with the business and Kudler Fine Food already has, it does not make market research any less significant for any of the two. Kudler Fine Foods was able to put together a very sound marketing strategy and tactics that it uses to further improve its performance in the business front because of its effective implementation of market research.à à à à à à à à à Without the market research, Kudler Fine Foodââ¬â¢s company is close to groping in the dark since the market research provided Kudler Fine Foods company several important information that it needs to know wherein marketing strategy and tactics greatly depend. Through the inclusion of the inputs of market research Kudler Fine Foods was able to detect not just the significant growth the company is experiencing, but as well as the capability and the viability of the company to finally expand the services. One of the many dilemmas faced by companies is the ability to know for sure when it is the right time to expand as well as to downsize just to ensure that sustainability as well as growth is possible and attainable. Through the input of the market research, the company was able to know that aside from starting on the correct marketing strategy that enabled the creation of a situation fit for starting company expansion, there are more and better marketing strategies that they can use to improve the performance of Kudler Fine Food in the business front. The market research also enabled the company to detect areas of development and improvement in operations. This is just as important because different aspects of the business drastically and quickly change. Sometimes, the reason and nature of such changes are reactionary and it is important for companies like Kudler Fine Foods to be able to detect facets of its operation which still needs a shot in the arm and still has a lot of room for improvement. Market research makes this data available through research and study methodologies that enables Kudler Fine Foods to get inside the minds of its customers, non-customers and even employees and using that opportunity to explore what one thinks is Kudler Fine Foodââ¬â¢s weakest link so far that hinders them from operating in a level that is a notch higher. And finally, the market research also helped the company pinpoint exactly the frequency of theà improving consumer purchase which provided the necessary data to Kudler Fine Foods that the companyââ¬â¢s current strategies are making it easier for increased loyalty of its consumers, which in turn results to improved profitability. Market research, after all, is geared in knowing, interpreting and digesting the pulse of the market and tactics and strategies in the future can be maximized if it is directed in the direction that market research points to. Additional market research is needed in the following areas that include the better profiling of competitors, internal marketing, knowing what both the patrons and non-patrons of Kudler Fine Foods expect from the company in the long and short term future including the introduction of new products or new services, the study of viable partnership or alliances with other companies the partnership of which can provide better revenue and sales performance for both parties involved, Market research should not always be focused on what a company wants to work on through self assessment; sometimes, it is also important that companies assess themselves by comparing itself as a company to other rival and competitor companies and see the differences as well as the advantages in favor of the rivals and the competitors and why such advantages exist in the first place. To be able to be consistent in the pursuit of staying ahead, a company must always understand the rival companyââ¬â¢s next moves and thwart it or be a step ahead of it, and this can only be done by the integration of a more detailed profiling of rivals based on more market research. Know your enemy is the famous dogmas of every efficient fighter so that you have an improved judgment every time you decide and anticipates the rivalââ¬â¢s next moves. While it may not always guarantee that the rival will become totally predictable, it will make your moves more calculated and not something which is loosely and randomly done like strategies done on impulse. Through the use of correct market research, the money a company spends for its marketing strategies and tactics (including promotions, advertisement, acquisitions, launching of new products, phasing out of old products, re-branding and brand re-positioning, etc) achieves expected goals. While most market research are generally capable of identifying whether or not a person likes a brand or not, or which particular brand he likes the most and the least; marketing strategy should never forget to cover its own base and make sure that it also knows what the employee wants and the extent of the company employeesââ¬â¢ loyalty to the brand or the companyââ¬â¢s products or services. Most market research efforts are focused too rigidly on knowing what customers want that what the employee wants are ignored, forgotten or removed from the equation, which should not be the case since employees, when outside the office, transforms not only into clients and customers but as well as first hand agents of product and service promotion that can ultimately translate into a highly probable long term client. Modern companies are already cognizant of the need for an effective internal marketing program and like external marketing; all a company needs is a market research. Knowing what both the patrons and non-patrons of Kudler Fine Foods expect from the company in the long and short term future including the introduction of new products or new services is an important (sub) topic of future market research because it can provide a glimpse of where Kudler Fine Foods should go in order for them to maintain the loyalty of its current patrons and to invite more individuals to become customers of the company as well. The study of viable partnership or alliances with other companies the partnership of which can provide better revenue and sales performance for both parties involved can be assessed better through the use of data from market research. This is a very tricky business and marketing move, but it is doable and can be a potential tool in improving sales, visibility and touching bases with the target market if the alliance is done with a viable partner in a set up that is as much as possible a win-win situation for both parties involved, or if not, with very minimal losses. Take for example the move of Starbucks and the bookstores and libraries. Starbucksââ¬â¢ willingness to explore the possibility of setting foot on new grounds enabled such a new phenomena that ââ¬Å"a growing number of the nationââ¬â¢s 3,700 academic libraries ââ¬â eager to lure students from wired coffee shops off campus ââ¬â are following bookstores and public libraries in opening their doors to Starbucksâ⬠(Horovitz). The result was an improved brand recall and greater impact on its target market without the use of hard selling and traditional advertising, and its usual costs. It is important to mention that analyzing the significance of competitive intelligence possessed by Kudler Fine Foods in the development of the companyââ¬â¢s marketing strategy and tactics was an important step towards the realization of the potency of such information and how it can help in the shaping and re-shaping of marketing policies so that it suits well with what the company wants to achieve regardless of the action and presence of its competitors. References: Horovitz, B. (2008). Something else to check out at library: Starbucks. USA Today. Retrieved January 12, 2008, from http://www.usatoday.com/money/industries/food/2007-09-27-starbucks_N.htm Council of American Survey Research Organizations (2001). Importance of Marketing Research. Retrieved January 12, 2008, from http://www.casro.org/media/Importance%20of%20Research.pdf Kovacic, D., Radman, M., Kolega, A., Markovina J, and Karolyi, D. (2003). Export Marketing of Slavonian Kulen: the Results of Market Research. Retrieved January 12, 2008, from www.agr.hr/smotra/pdf_68/acs68_33.pdf ; How to cite Kudler fine foods and the relevant market research, Essays
Tuesday, May 5, 2020
Proportionality Principle and Counter Terrorism
Question: Discuss about the Proportionality Principle and Counter Terrorism. Answer: Introduction Proportionality, as a general principle of law, is needed for effective enforcement of form of actions and legislative guidelines. Proportionality has been essentially been inculcated as a measure to protect individual rights and minimize administrative burdens. Proportionality helps to bridge the gap between central and regional governments and allows them to lay down respective rules and guidelines with seamless ease and flexibility. To protect federal values and benefits mechanism of proportionality should be incorporated into Australian constitutional methodology. Proportionality is used in exercising constitutional rights jurisprudence and characterization of purposive powers. To determine whether express or implied constitutional guarantee is permissible or not proportionality should be used. In addition, it is also an integral means to decide whether a Commonwealth Act can be characterized as having a sufficient to the power to be valid. One of the major attractions of the mec hanism of proportionality is its consistency in application, allowing power balances between central and regional governments to naturally shift whilst maintaining the overall structure. The principle of proportionality requires a transparent test to be developed and remove the veil of legalism. In Leask v Commonwealth (1996) 187 CLR 579,616, Toohey J stated that extending proportionality to become a general touchstone of constitutional power would result in the Court being drawn inexorably into areas of policy and of value judgements . Despite this, the concept of proportionality is important as it gives the court a discretion that is inappropriate for judicial exercise. For example, Stone is critical of the inconsistency and error that it asserts is latent in ad hoc balancing often associated with the use of proportionality. Flexibility is one of the major advantages of the mechanism of proportionality. Proportionality also helps address several federal issues. For instance, the notion of protecting an individual's right to be governed by the appropriate level entity within the federation(i.e. at local, State or federal level). Using federal values within a balancing exercise allows the federation envisaged by the Constitution to be adaptable as society and its government develops and adapt to contemporary circumstances. The principle of Proportionality is necessary only when there are competing factors which balance against each other. Proportionality involves relationships between matters. There must always be a counterbalancing interest or right against the legitimate government objective for proportionality. The concept of proportionality has become an underlying constitutional principle which limits both the administrative and legislative powers. The test for the principle of proportionality can be sub divided into three sub-principles. Firstly, proportionality determines the suitability of a measure for the attainment of any particular objective. Secondly proportionality is essentially used to determine the necessity of an adopted which implies that a measure is permissible only if no less restrictive method is available for the achievement of the legitimate end pursued. Thirdly the concept of proportionality helps to assess the seriousness of the intervention and the reasons justifying it must be proportionate to each other. The concept of proportionality can also be associated with the nature of the balancing exercise, the possible form a proportionality test may be of assistance in the determination of the appropriate standard while enforcing a rule or reform. The concept of Proportionality also helps to lay down guidelines and parameters for subsidiary matters. Proportionality essentially works on the following principles. Firstly, it aims to minimize any financial or administrative burdens on communities, local authorities, citizens and other related economic operators. Secondly, it aims to simplify the form of action. It implies that proportionality mechanism entails the simplest, most feasible, consistent and satisfactory achievement of the objectives and measures. In addition to the constitutional arena, the courts have used the concept of proportionality to determine whether delegated legislation is suitable in empowering legislative provisions and parameters. Proportionality is also associated with the concept of consistency. It plays an integral role in ascertaining whether the regulation is capable of being considered to be reasonably proportionate to the pursuit of any enabling purpose or not. Proportionality mechanism can also be effectively applied in areas of delegated legislation and in areas where constitutional characterization is flawed. Conclusion Indeed, the mechanism of proportionality should have a major role to play in matters pertaining to characterization. This is mainly because the adoption of the general principle of test of proportionality would enable a significant, almost revolutionary, shift in jurisprudence for the High Court. The very concept of proportionality would provide for a broader adoption of principles through an implied right - a test which would require proportionality to governmental objectives to safeguard the citizens' right to be governed by both Commonwealth and State units in a constitutional federation. This argument is based upon a premise that there are meaningful advantages to maintaining a federation. Owing to its advantages, Proportionality has been a surely been a cornerstone of human rights. In addition, the European, Canadian and United States discourse demonstrates that proportionality can be used as an additional tool in determining constitutionality of legislation and ensure that the basic structures and advantages of a federal system are maintained. Proportionality in characterization beyond its current, limited use serves as an integral part with respect to the purposive powers and the incidental power. These include what 'rights' it would be employed to protect and the content of such rights. Apart from these advantages, the benefits of the inculcating the concept of proportionality are manifold. These entail the following. Firstly, broader use of the mechanism of proportionality would help to remove the arbitrary application of it in some instances and circumstances which has caused substantial disagreement amongst the High Court. Secondly, the concept of proportionalit y would also provide major assistance in the matters pertaining to the maintenance of Australia's federal structure which, after recent decisions of the Court has taken a considerable tilt towards the centre. Finally, proportionality serves to protect several federal benefits and values. References 13 Principles Week Of Action: Fighting Surveillance Law In Australia(2017) Electronic Frontier Foundation https://www.eff.org/deeplinks/2014/09/australians Australias Growing Debt To The European Court Of Human Rights*(2017) hcourt.gov.au https://www.hcourt.gov.au/assets/publications/speeches/former-justices/kirbyj/kirbyj_feb08.pdf An Australian Looks At German 'Proportionality(2017) An Australian Looks At German 'Proportionality https://www.austlii.edu.au/au/journals/UNDAULawRw/1999/5.pdf Global Influences On The Australian Judiciary(2017) Hcourt.gov.au https://www.hcourt.gov.au/assets/publications/speeches/former-justices/gleesoncj/cj_global.htm Michaelsen, Christopher,The Proportionality Principle, Counter-Terrorism Laws And Human Rights: A German-Australian Comparison(2017) Papers.ssrn.com https://papers.ssrn.com/sol3/papers.cfm?abstract_id=1673657 Proportionality And The Constitution | Prof Anne Twomey | ALRC(2017) Alrc.gov.au https://www.alrc.gov.au/proportionality-constitution-anne-twomey
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